All posts by Neil Stoneman

Project Open Robe shows how you can use lead nurturing to transform your email returns in just one week. It’s lik

We want great B2B marketing clients. But where can we find the people who share our view of the marketing world. Fi

Doug talks to John Sweeney about the frustrations and hope that inspired the B2B Marketing Manifesto.

A digital curtain has descended on B2B marketing content. The next installment of Project Open Robe looks at the

Two weeks in and the analytics Robe is wide open. Take a look and see what you can learn from our B2B Marketing M

You might call us brave. You might call us stupid. But I like to think we’re honest. Project Open Robe is a warts

Search engine optimizers are no longer the superstars of B2B marketing. Find out how SEO is being reinvented from a content to a people challenge.

To achieve greatness you must be prepared to fail. What’s true in sport is true in B2B marketing. It’s time to accept the power of failure in a glorious career.

To love your customers is to love your analytics. Find out why B2B content marketing campaigns need KPIs for measured success.

At Velocity we believe in making our content work harder than we do. Find out how just a little bit of joined up thinking can make you the toast of your management team in just three months and still have spare time to enjoy the sunshine.

B2B marketers are always looking to influence decisions. But the recent General Election shows how every customer decision can change the dynamic of your relationship.

Anyone else hate time, resources and expertise? I know I do. Find out how you can stop B2B marketing’s ancestral enemies from wrecking your social media programmes now.