Notes from a General Election: the power of decisions
B2B marketers are always looking to influence decisions. But the recent General Election shows how every customer decision can change the dynamic of your…
12. 05. 2010
Neil Stoneman's posts
Performance Director
52 results
B2B Content Marketing: Mobilise Your Home Front
Anyone else hate time, resources and expertise? I know I do. Find out how you can stop B2B marketing’s ancestral enemies from wrecking your social media…
05. 05. 2010
7 reasons B2B buyers share content without looking
Find out how you can get people to share your work before they’ve even taken a look.
26. 03. 2010
What’s white, invisible, invaluable and online now?
No internal search returns! Find out how your own site’s search results can turn you into a better informed marketer in minutes.
29. 01. 2010
Why B2B customers are easier to lose than convert in one visit
Converts to digital conversion practices abounded at Econsultancy’s Marketing Masterclass last week. Find out how you can be the last funnel standing in…
24. 11. 2009
Rise Up And Defy Marketing’s Inquisition
Velocity puts McLuhan, B2B copy and all your customers in its dock. And there’s no way we’re letting them out – unless you convince us otherwise.
02. 11. 2009
It’s Time For The Corporate Galactico
The football season is here. But it’s not just football superstars who’ll make waves this year. Corporate comms teams are also looking for their…
17. 08. 2009
Why Real Research Is Better Than Norman Muller
Well done to young Matthew Robson for his report into teenage media consumption. But anyone taking a look should remember that individual points of view…
17. 07. 2009
Bloggers and Influence Part II
Bloggers eh! No schedules, no calendars, no contact number. They just don’t play by the rules. So how can you get on their elusive radar? Our top ten tips…
26. 06. 2009
B2B Bloggers and Influence: Part I
The issue of bloggers and influence divides B2B opinion. Do you think they’re anti-social ranters or a genuine community of influence? Find out our…
08. 05. 2009
Psion Teklogix Takes Digital Upgrade With Velocity
Psion Teklogix has launched it’s new market vision and a new website to give customers an enriched digital experience. The new site is the latest phase…
07. 05. 2009
Simple Steps To A User Focused Site
We never tire of building websites. The sheer pace of technology change means no two sites are the same. But the same old battles are usually just round…
20. 04. 2009
