B2B and tech markets move fast. In the time it takes to say ‘Groupon’ your window of opportunity can slam shut. We like fast. We help clients build better B2B content marketing programs, accelerate their pipelines and goose the metrics that matter. (It’s why we won CMA’s award for Agency of the year 2016.) We are Velocity. And you’re in the right place.
Stuff for you
Yes, we preach content marketing but we also practice it. So here’s some content that captures our take on B2B content marketing. Hope it helps (there’s lots more here).
Marketers are trained to put their best foot forward and ignore the downsides of their products. This is about doing the exact opposite: finding your weakest points and showcasing them…
The Internet has slammed the latest Dove Real Beauty idea: bottles with different ‘body shapes’. But did they really get it so wrong? Or is branding changing?Read this