content

Cross-Promoting B2B Content: Project Open Robe Part 4

The value of cross-promoting B2B marketing content? It multiplies your goodies—and it’s free. Not a bad ROI, right?

04. 10. 2010

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How to structure a B2B argument

This post is about one aspect of building great B2B arguments: structure.

16. 07. 2010

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‘Margin Killers’ eBook reaches 600 downloads

We didn’t mention this? We’ve been working with IBS, the wholesale distribution software experts, to produce a content series on the five big success…

25. 03. 2010

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Read this or the world will end

So Gesu was wondering aloud the other day whether negative or positive headlines are more effective. By negative and positive we mean, respectively, the…

18. 02. 2010

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You say tomato… copywriting for international audiences

We have a lot of international clients. Most of them are European or American, but occasionally they’re based further afield. This generates an…

20. 01. 2010

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The Velocity B2B Marketing Tube Map

The Velocity B2B Marketing Tube Map, a journey planner for all B2B marketers, trainspotters and London-o-philes.

19. 10. 2009

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The Content Marketing Workbook

A free eBook on thought leadership and content marketing for B2B marketers, from Velocity the B2B marketing agency.

11. 06. 2009

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Why we steal from our clients.

Creativity doesn’t just come from the agency side.

06. 05. 2009

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The Disruptive Idea: that’s what it’s all about

Cut through the mountains of marketing babble. Only one thing matters: the Disruptive Idea. Got one? It’s hard to fail. If you don’t, oh dear

24. 03. 2009

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7 tips for writing number-based headlines

Velocity, the B2B Marketing Agency, helps you write the only kind of headlines people will read: headlines with numbers in them.

27. 02. 2009

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New mobile marketing eBook for small businesses

Velocity, the B2B agency for technology companies, just announced the publication of a free eBook for small businesses that want to use the mobile Web.

18. 02. 2009

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Who needs editors?

The death of the editor and how Google makes all B2B marketing agency people and B2B communications professionals have to think like editors.

05. 02. 2009

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