The Velocity B2B marketing blog

One of the amazing — and often infuriating — things about B2B marketing is that it’s always changing. It isn’t for the complacent: it’s messy, fun and WIP as hell. That’s why we share the lessons we’re picking up as we clamber along the learning curve.

Have a look around. Drop a controversial comment. Or give us a real piece of your mind.

Latest posts

    How to fix employer branding’s mojo problem

    The old recruitment marketing playbook isn’t working any more. Now, the best employer branding looks a lot like the best B2B marketing…

    Rebecca Ley | 27. 06. 2023

    9 Performance Marketing Metrics For 2023

    Most B2B performance marketing metrics come from web analytics. We’ve created 9 new custom measures for B2B content. Enjoy.

    Neil Stoneman | 06. 06. 2023

    Introducing… Velocity 3.0

    We don’t expect you to care about our new site as much as we do — but the reasons behind it all are super-relevant to every B2B marketer.

    Luke Gain | 24. 05. 2023

    Opt into our crap

    We will send the latest stuff written just for B2B content marketers exactly like you. Sound good?