Gating assets: The unconsidered alternative
It’s not a question of “if” to gate, but a question about “when” to gate.
22. 07. 2014
b2b-marketing-agency
Kool-aid and the client/agency relationship
Why clients and agencies need to bitch less – and bicker more.
27. 03. 2014
Content Marketers to trash hotel room
Thirty-six of the world’s most over-paid and ill-behaved content marketers gathered to spam the world with this.
15. 08. 2013
The Art of Compromise: a balancing act
This is an internal deck about client-agency relationships that we decided to share with the outside world. Enjoy!
B2B Marketing Agency of the Year?
Velocity has been shortlisted for the B2B Marketing Agency of the Year award. Which is nice.
30. 07. 2013
No you can’t guest blog on our site
Dear anonymous link-builder, no you can’t guest blog on our site. Because you are lazy, stupid and dishonest.
16. 05. 2013
B2B content marketing in 180 seconds
Short interviews are better than long ones. Here’s a recent three-minute session on Content vs Crap.
29. 04. 2013
19 verbs that help to build your new marketing team
All about the shape and tasks of the modern B2B marketing team and the 19 verbs that tell you what you need to do.
13. 02. 2013
The emergence of marketing operations: let’s aim for yin & yang not a dialogue of the deaf.
B2B marketing works best when there’s an alliance between marketing artists and scientists
19. 01. 2013
Stan does Funnel 2012 – the B2B marketing event
Stan Woods tells you why you’d be insane to miss his session at FUNNEL 20122, the major B2B marketing event.
25. 10. 2012
Stan Woods on B2B content marketing
A short, sharp interview with Velocity MD Stan Woods on the power of B2B content marketing and the value of story.
07. 10. 2012
The Great B2B Content Marketing Convergence
All aboard! A single doodle that summarises how everyone and their uncle is becoming a content marketer.
04. 10. 2012
