B2B content marketing in 180 seconds

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Doug Kessler

29. 04. 2013 | 1 min read

B2B content marketing in 180 seconds

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Short interviews are better than long interviews – for everyone involved.

Here’s a recent three-minute session on Content, Crap and Cut-through.

The host Robin Klaassen says it best: “Content marketing is booming, maar wat krijg je als merken ook daadwerkelijk allemaal uitgever worden?”


Doug Kessler over wat een overdaad aan content marketing kan betekenen from 180sec.tv on Vimeo.

Published in:

  • B2B Content Marketing

  • b2b-marketing-agency

  • content-marketing

  • Thought Leadership

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