Velocity shortlisted for Econsultancy Innovation Awards
Doug Kessler
02. 12. 2009 | 1 min read
Get the newsletter
Raw, unfiltered, too-hot-for-Wordpress B2B marketing insights, straight to your inbox, every month.
The campaign, developed for and with John Watton, ShipServ CMO, combined content marketing and social media to increase web traffic, build a LinkedIn community and generate a six-figure pipeline for the ShipServ sales force. The campaign also relied on Marketo, the lead nurturing and marketing automation suite.
Watton and ShipServ also recently won the CRM Market Award, the B2B Marketing Magazine Marketer of the Year, First Tuesday’s Most Promising Internet Company and won Commendations at the New Media Age Awards and the Best Limited Budget Campaign at the B2B Marketing Awards. That’s a lot of awards.
Enjoyed this article?
Take part in the discussion
Opt into our crap
We will send the latest stuff written just for B2B content marketers exactly like you. Sound good?
Related blog/content
Killed by the buzz: Why we’re losing words to the buzz effect (and what to do about it)
Here’s a question for you: What do buzzwords and That One Guy You Hate™ have in common? You guessed it. They both sneak into every conversation…
Nur Caplin | 20. 09. 2023
How to break free from the benchmark trap
If you’re turning to industry benchmarks to set your performance goals – make sure you’re asking these two questions.
Agustin Rejon | 06. 09. 2023
The B2B generative AI design shootout: Part 2
We put different models of generative AI to a heftier task in Part 2 of our three-part design test shootout.
Brian Terry | 29. 08. 2023
Hey look: a teeny-tiny cookie request. Would you mind? It’d help us out. Click here to read our privacy policy to see why. Or hit “customize” if you’re fancy like that.
There are no comments yet for this post. Why not be the first?