Velocity and B2B Marketing Magazine announce new webinar

Velocity, the B2B marketing agency specialising in technology markets, and B2B Marketing magazine announced a new webinar for B2B marketers about Content Marketing.

The 20-minute webinar is free and runs on Wednesday, 3 June 2009 at 3:30pm London time.

Marketers can register for the event on the B2B Marketing Magazine website.

“Content Marketing is the answer to a deep dark secret that most marketers recognise: traditional marketing is broken,” says Stan Woods, Velocity MD, “The webinar is an introdution to a critical new discipline that every B2B marketer must be good at today.”

The webinar will cover topics such as:

• What is Content Marketing and why it matters
• Why you’re perfectly placed to do it
• How you pick a topic and generate great content
• How to go beyond the white paper
• How to market your new content and measure the campaigns

To register for the Content Marketing Webinar, visit the B2B Magazine website.