The Power of Content: a video case study
We’ve been experimenting with ‘guerrilla video’ as a promotional tactic for our clients and thought we should taste our own medicine. So here’s a rough draft video case story about a project we did for IntelliQ, an analytics company. See what you think…
The rough was made in iMovie, the free consumer app that bundles with any Mac. We just used still images, screen grabs and two tiny, free video clips (see if you can spot them).
It’s rough & ready but it tells a story quickly with some energy. Might look good if properly produced. Now we’re looking at this kind of thing for clients — for web streaming, exhibition stands and presentations. Fancy getting into the movie biz?