Roger Warner
Keywords: how to build an effective strategy in B2B
We’ve just completed a number of SEO strategy projects for various clients. Part of our work here is to help folks understand what they’re…
23. 02. 2008
Usability Matters: Make or Break Strategies for B2B Web Sites
You spend a fortune driving people to your website. But you waste this traffic if your site isn’t usable.
01. 02. 2008
Why Blog in B2B? The Final Word…
The ‘why blog?’ question still rages in B2B – and nowhere more so than here at Velocity. Our conclusion: the biggest and best reason to blog in the B2B…
23. 12. 2007
Why Web Usability Matters
You know the scene. You or your boss thought it’d be great idea to build a new web site and it’s the first planning meeting. Across the table someone…
11. 12. 2007
What’s the freakin’ (Power)point!!??
What’s the point of Powerpoint? A crutch to help you through an uncomfortable challenge (public speaking)? A useful visual aid to convey stories? A pain in…
26. 11. 2007
How to be a Google Guru (in 30 Minutes) – A Guide to Improving your SEO
Let’s face it, search matters in B2B technology marketing. Just about every purchase involves a Google search at so
B2B SEO
The New School of Public Relations – Raising Awareness for the Rest of us: Online PR
We all know that a press release is supposed to magically inspire reporters to write good things about your company. In reality, this is never the case…
05. 10. 2007
A letter from Mr Al Fayed. It’s how you say it that counts….
I was doing some long overdue filing this morning and came across the following letter….a response to a misguided mass mailer that inadvertently…
13. 08. 2007
x5 reasons to blog
That’s right, FIVE reasons your company should blog. Count ’em: Improved SEO – a steady flow of dynamic content published on a weekly…
13. 07. 2007
What makes a good web site?
Originality, originality, originality!!! See “No One Belongs Here More than You”, a promotional site for Miranda July’s book. Now, I know…
11. 04. 2007