Velocity announces free B2B Content Marketing Workbook

An avatar of the author

Doug Kessler

12. 06. 2009 | 2 min read

Velocity announces free B2B Content Marketing Workbook

2 mins left

Get the newsletter

Raw, unfiltered, too-hot-for-Wordpress B2B marketing insights, straight to your inbox, every month.

Velocity, the B2B marketing agency specialising in technology companies, today announced the publication of a free 49-page eBook called The B2B Content Marketing Workbook.

The eBook is available to download now from the Velocity website:

“In the era of information overload, Content Marketing is probably the single most important thing a B2B marketer can do,” says Stan Woods, Velocity MD, ” You can have lousy brochures. You can be a social media luddite. But if you get content marketing right, the world will beat a path to your door — and your sales guys will throw rose petals in your path (it’s embarrassing but feels kind of nice, too.).”

The Content Marketing Workbook covers topics like these:

  • What Content Marketing and Thought Leadership are
  • Why you need to get good at them (and fast)
  • Why you’re perfectly placed to do it really, really well
  • How to pick a topic prospects care about
  • How to go beyond the dry, stale white paper
  • What we think ‘good’ looks like — lots of examples

It’s free, it’s fun and it’s as fresh as new-baked bread plucked from a hot oven.

“This is the single best overview I’ve yet seen on strategic B2B content marketing”, says David Fideler, B2B marketing strategist and founder of the B2B Lead Nurturing group on Linked In, ” I can’t imagine anyone being disappointed by the ideas and value delivered.”

Download the B2B Content Marketing Workbook here.

Published in:

  • B2B Agency

  • B2B Content Marketing

  • b2b-lead-generation

  • b2b-marketing

  • b2b-marketing-agency

  • b2b-social-media

  • content

  • content-marketing

  • copywriting

  • lead-generation

  • Online PR

  • technology marketing agency

  • Thought Leadership

  • web-marketing

Enjoyed this article?
Take part in the discussion

Opt into our crap

We will send the latest stuff written just for B2B content marketers exactly like you. Sound good?

illustration of a an envolope

Related blog/content

How to break free from the benchmark trap

If you’re turning to industry benchmarks to set your performance goals – make sure you’re asking these two questions.

Agustin Rejon | 06. 09. 2023


  1. Sanchez

    June 18th, 2009

    If the book is as good as the intro, it is worth the download.

  2. Jerry

    June 25th, 2009

    It looks good.

Leave a comment/reply

Hey look: a teeny-tiny cookie request. Would you mind? It’d help us out. Click here to read our privacy policy to see why. Or hit “customize” if you’re fancy like that.