Thanks for checking out the B2B Marketing Manifesto.
Doug Kessler
21. 09. 2010 | 1 min read
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Comments
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Not sure if the media is the message any more, but the content sure is the catalyst from Kansas to Kennington…
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Couldn’t have communicated it more clearly and concisely…
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Doug, thanks for sharing this with me. I have not read something this “spot on” and succinct in a long time – if ever. I would love to help you get the word out and would welcome a guest blog post or summary on my site! Great work.
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Nice piece; it’s been a long time since I read anything covert o cover from a marketing services firm…
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I feel like I’m back at school, so much to learn! It’s given me lots to think about and already some ideas to action. You guys rock.
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One word: bravo!OK,two more words: thank you.
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With your manifesto I can prove that Marketing is the philosophy.You deserve attetntion! I believe you guys! you expose your beliefs on me and this is a true pleasure. Would be nice to cooperate with velocitypartners on CIS markets. BR Yuriy Bogun CEO and founder of Agency of Industrial Marketing
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A really nicely designed and brilliantly written piece of communication.
A real inspiration. Thank you. -
Short, succint and free of jargon. The Manifesto articulates the issues and the opportunities that we have been discussing internally. It’s logical and I wonder why so many Marketing Exec’s struggle (me included) to get their Board to understand that the market has changed.
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A great piece of work, nicely delivered. A good wake up call for the “marcomms” junkies.
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Very interesting read and very much needed in the B2B industry. Great effort. 🙂
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Eight years forward and it’s still so relevant. So concise and engaging. Reading one made me read all other eBooks related to it as well. Love the graphic design and humor.
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Thanks, Nripa! Much appreciated.
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