Are you a new breed of B2B marketer?
Do you believe that B2B marketing has become a new Land of Accountability? Do you believe marketing is as much about bottom lines as straight lines?
If so, then let’s talk. We’re looking for a Digital Marketing Analyst who can support the planning, execution and reporting of a range of B2B digital campaigns.
You’ll be the one mining marketing gems from the growing data mountain:
– Trawling Google and social media packages for real insight.
– Turning information into great ideas, optimization campaigns and reports.
– Reminding our clients why we’re worth every penny of our fee.
– Showing the world that great marketing delivers ROI.
Is it you?
You’ll know the job’s right if you have a:
– Couple of years in the marketing or online PR industry under your belt.
– Belief that every marketing investment deserves a return.
– Unshakable feeling there just might be a better way.
– Love of a consistent improvement chart.
– Desire for a digital future.
What’s the day-to-day?
Here are the details:
– Provide regular campaign reports and insights to team and clients
– Manage and monitor progress of social media campaigns
– Manage software to drive successful social and SEO campaigns
– Optimize content from websites to eBooks
– Contribute creative campaign ideas
– Use and update project management tools
– Work closely with outside contractors
– Stay up-to-date with fast-moving social media, SEO and web analytics technologies
– Maintain documentation to chart social media and SEO campaigns successes
– Build a presence in the wider social media community
– Work with databases that underpin “lead-nurturing” marketing campaigns
– Maintain analytical reports in client-friendly manner
You’ll be working with
– Agency management
– Design team
– Outside contractors
You’ll be reporting to
– Account Director
Term of employment
Permanent
Salary
Let’s talk about it, but we’re thinking £25 to £30k
Qualifications and Skills
– A minimum of two years in B2B marketing / communications role
– A strong sense of customer service with deep attention to detail
– Good analytical, writing and communication skills
– Self starter with organizational skills capable of working across multiple projects
– Knowledge of Google tools (Analytics, Keyword Tools, Adwords)
– Knowledge of social media tools (Twitter, LinkedIn, Facebook)
– Knowledge of project management tools (Excel, Basecamp, Microsoft Project)
– Knowledge of CMS technologies (WordPress)
– Some understanding of HTML and JavaScript an advantage
Interested? Then contact me ([email protected]) with your CV and a few lines about yourself.
Find out a little bit more about Velocity here.
Sorry, troops, but no agencies this time.
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