b2b-marketing-agency

Is B2B content marketing jumping the shark?

Some brands are ruining their B2B content marketing by publishing too much, with too little thought. They’re jumping the shark.

13. 03. 2012

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Viral videos? First have a B2B video marketing strategy

A client asked for a bit of help in putting together a video strategy for next year’s marketing plan. In writing a

08. 02. 2012

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Now THAT’s an infographic (most B2B infographics aren’t)

Great B2B infographics are hard to find. Here’s an example from outside B2B: Chartball posters.

26. 10. 2011

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Are you the bore in the corner?

When he was working for a big B2B company, Andrew Walker did a brave thing. He audited every piece of communication that his company put out, with a cold,…

06. 09. 2011

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Nine companies B2B marketers should know about

Nine great vendors for B2B marketers.

01. 09. 2011

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12 Lessons from the Manifesto Campaign – Project Open Robe 13

Lessons learned from the B2B Marketing Manifesto campaign by Velocity Partners.

26. 05. 2011

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Project Open Robe 9: The Lead Nurturing Effect.

B2B lead nurturing is the next big thing in B2B Marketing. Project Open Robe shows you how to transform your email returns in just one week.

12. 11. 2010

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Project Open Robe 7 – Can analytics find the world’s best B2B marketers?

B2B marketers operate all over the world. But where do the best practitioners live? We use our analytics to find the home of our type of B2B marketer.

27. 10. 2010

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B2B Marketing Agency campaign in a scribble

Two scribbles describing the B2B marketing campaign around the B2B Marketing Manifesto by Velocity Partners

22. 10. 2010

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B2B Analytics – Project Open Robe – Part 5

A digital curtain has descended on B2B marketing content. Project Open Robe explores the forms that increasingly guard the door to our resource sections.

15. 10. 2010

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B2B Case Study Live – Project Open Robe – part 2

B2B Case Study live: Project Open Robe Part 2, in which Velocity, the B2B Marketing Agency shares it’s experiences in promoting the B2B Marketing Manifesto.

24. 09. 2010

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B2B Marketing Analytics: Project Open Robe

B2B marketing analytics start at the planning stage. Velocity shows you just how an analytically driven plan supports your B2B marketing objectives.

22. 09. 2010

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