Why Blog in B2B? The Final Word…

Our definitive reason why you really need to blog if you’re a B2B technology marketing company

23. 12. 2007


LinkedIn: Facebook for ugly people?

agency technology marketing services and social networking

19. 12. 2007


Why Web Usability Matters

Why Web Usability Matters – a 101 guide

11. 12. 2007


The Rise of Clean Technology

Velocity is engaging more and more with clean technology vendors. And we like it.

02. 12. 2007


No such thing as B2B

B2B Technology Marketing may be a misnomer. Do businesses buy from businesses or do people buy from people…

28. 11. 2007


What’s the freakin’ (Power)point!!??

Thought leadership in the interweb age

26. 11. 2007


Straplines: preaching what we practice?

Does B2B tech marketing need straplines?

25. 11. 2007


Content Sells: harvest your two big assets

The importance of generating and promoting content in tech marketing. Including white papers, blogs, articles, video, case studies, etc.

13. 11. 2007


Abbreviations, Acronyms & Jargon

Abbreviations, acronyms and jargon in general are pretty much unavoidable in tech marketing copy. If this really bothers you, read this post.

20. 10. 2007


How to be a Google Guru (in 30 Minutes) – A Guide to Improving your SEO

Let’s face it, search matters in B2B technology marketing. Just about every purchase involves a Google search at so


Customer-guided marketing: is yours?

Everybody in technology companies thinks they’re ‘customer-centric’. In our experience, few really are.

06. 10. 2007


The New School of Public Relations – Raising Awareness for the Rest of us: Online PR

We all know that a press release is supposed to magically inspire reporters to write good things about your company. In reality, this is never the case…

05. 10. 2007